
Madman brings to Mad4Kids, Planet Mad and Cartoon Network the passion
and innovation that has made the company one of the leading independent
distributors in Australia. Titles are selected for toddlers, pre-schoolers
and children 5-13 years with a emphasis on family, fun, education and
entertainment to nurture and grow the Mad4Kids, Planet Mad labels and
Cartoon Network.
With properties such as Little Princess, Powerpuff Girls and Mortified, the
Mad4Kids, Planet Mad and Cartoon Network labels take advantage of synergies
with license partners to assist establishment of children's licenses in the
Australian marketplace. By communicating to our market, with the family in
mind, Madman's children's labels ensure both parents and kids are comfortable
with the content on Mad4Kids, Planet Mad & Cartoon Network.
Madman and Funtastic are together utilising their unparalleled
market advantage to leverage retail sector awareness, establish
partnerships and maximise exposure at key retail destinations
for the Mad4Kids, Planet Mad and Cartoon Network product
ranges and its licensors.
Mad4Kids
Mad4Kids is Madman Entertainment's DVD label created
especially for preschoolers. With an emphasis on quality children's
programming Mad4Kids encourages little ones to laugh and learn
with a firm emphasis on fun, growth and development. Mad4Kids
selects titles with an educational and family friendly tone
to foster a unique market position as providers of good
children's entertainment.
Planet Mad
Planet Mad is Madman Entertainment's DVD label created for
the 6 - 13 year old kids market. With an emphasis on quality
entertainment for "tweens", Planet Mad licenses entertaining,
innovative kids programming from around the world. As a
member of the Funtastic Group, Australia's largest toy company,
Madman's Planet Mad label has unparalleled opportunities to
maximize exposure for our license partners in the Australian
marketplace.
Cartoon Network
Distributed in over 160 countries, Cartoon Network programming
is cutting edge contemporary children's entertainment. Featuring
the best creative minds in animation Cartoon Network is
innovative, quirky and cool programming for the generation of the
new millennium! Madman Entertainment are proud to exclusively
distribute Cartoon Network programming in Australia and New
Zealand and with our innovative marketing campaigns and
strategic retail approach Madman are releasing to DVD products
such as the Powerpuff Girls, Foster's Home for Imaginary Friends
and Ben 10.
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