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About Madman

Madman Entertainment & Kids


Madman brings to Mad4Kids, Planet Mad and Cartoon Network the passion and innovation that has made the company one of the leading independent distributors in Australia. Titles are selected for toddlers, pre-schoolers and children 5-13 years with a emphasis on family, fun, education and entertainment to nurture and grow the Mad4Kids, Planet Mad labels and Cartoon Network.

With properties such as Little Princess, Powerpuff Girls and Mortified, the Mad4Kids, Planet Mad and Cartoon Network labels take advantage of synergies with license partners to assist establishment of children's licenses in the Australian marketplace. By communicating to our market, with the family in mind, Madman's children's labels ensure both parents and kids are comfortable with the content on Mad4Kids, Planet Mad & Cartoon Network.

Madman and Funtastic are together utilising their unparalleled market advantage to leverage retail sector awareness, establish partnerships and maximise exposure at key retail destinations for the Mad4Kids, Planet Mad and Cartoon Network product ranges and its licensors.


Mad4Kids

Mad4Kids is Madman Entertainment's DVD label created especially for preschoolers. With an emphasis on quality children's programming Mad4Kids encourages little ones to laugh and learn with a firm emphasis on fun, growth and development. Mad4Kids selects titles with an educational and family friendly tone to foster a unique market position as providers of good children's entertainment.


Planet Mad

Planet Mad is Madman Entertainment's DVD label created for the 6 - 13 year old kids market. With an emphasis on quality entertainment for "tweens", Planet Mad licenses entertaining, innovative kids programming from around the world. As a member of the Funtastic Group, Australia's largest toy company, Madman's Planet Mad label has unparalleled opportunities to maximize exposure for our license partners in the Australian marketplace.


Cartoon Network

Distributed in over 160 countries, Cartoon Network programming is cutting edge contemporary children's entertainment. Featuring the best creative minds in animation Cartoon Network is innovative, quirky and cool programming for the generation of the new millennium! Madman Entertainment are proud to exclusively distribute Cartoon Network programming in Australia and New Zealand and with our innovative marketing campaigns and strategic retail approach Madman are releasing to DVD products such as the Powerpuff Girls, Foster's Home for Imaginary Friends and Ben 10.


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